Niels JacobsenChief Executive, ICRT (London)
Niels Ebbe Jacobsen joins ICRT as Chief Executive Officer on 1st March 2018. He will overlap with the current CEO, Guido Adriaenssens, until the end of June.
Niels was born in Denmark and has a background in Computer Science (MSc), Psychology (PhD) and Business Administration (MBA). He has worked for profit and not-for profit organisations in USA, UK and the Nordic countries.
Niels spent 11 years at Nokia (1999 - 2010) initially in R&D with responsibility for usability and user experience for some of the most sold Nokia phones. Later he created concepts, innovation processes, and strategies across Nokia's global portfolio.
Niels became the Head of Research at the Danish Consumer Council (FR), from 2010 - 2013. From 2013 - 2016 he moved to Consumer Reports (CR), USA as Director, Strategic Analytics and Insights where he led a small team of data scientists and analysts focused on content portfolio strategy. He also contributed to developing methods for measuring societal impact, creating audience and segmentation models, and led an enterprise-wide data strategy.
From 2016 - 2018 Niels returned to Denmark to tackle card and digital fraud as Head of Fraud and Data Analytics at Nets, heading up a team of specialists, analysts and data scientists in Denmark, Finland and Norway. He restructured the department and introduced new technologies, which reduced fraud in the Nordics significantly.